About Us

Adam Ortman, CESO, Michael Gelfgot, COO, and John Spence, CEO, are the visionary forces behind Activate Brain & Body Fitness. With 57 years of combined leadership in the fitness industry, their careers are marked by operating 23 successful health clubs and securing prestigious accolades, including Club Operators of the Year (2008) and multiple Personal Trainer of the Year awards (2012, 2013, 2016, 2018). Adam Ortman holds a degree in Exercise Science from Miami University, is a Master Trainer with the National Academy of Sports Medicine (NASM), and serves as an adjunct professor at the University of Cincinnati, where he teaches a course on Brain Health and Exercise. Collectively, these accomplishments underscore the expertise they now channel into Activate’s pioneering vision: a first-of-its-kind integration of brain and body fitness. This innovative approach aims to fundamentally reshape the future of health and aging. Their methodology is driven by a commitment to science-backed innovation. With robust, evidence-based expertise and credentials, they bring an unparalleled depth of knowledge that ensures Activate delivers a truly integrated approach to fitness, holistically addressing every facet of client well-being.